YouTube Money Calculator

Created by Maria Kluziak and Wei Bin Loo
Reviewed by Bogna Szyk and Jack Bowater
Last updated: Jun 05, 2023

This YouTube money calculator is an excellent tool for people interested in the business side of YouTube. If you have ever asked yourself "how much do YouTubers make?", or if you're an aspiring creator and want to know how to make money on YouTube, then this is the tool for you.

How to use the YouTube money calculator?

Calculating YouTube revenue with this YouTube views to money calculator is a quick and simple process. Just follow these short instructions:

  • Take your RPM (revenue per thousand impressions),
  • Take the number of views of the video,
  • Put these two values in our YouTube money calculator,
  • Choose the unit of time that these views cover (for example views per day or views per month),
  • Choose the unit of time you want for the expected YouTube revenue,
  • The result you get is the estimated amount of money made on the video.

Note that YouTube takes 45% of any money made through ads on a video. This YouTube revenue calculator takes this into account, and shows you both the gross income (the total amount of money your video makes) and the net income (how much you actually get).

What's RPM?

One of the variables you need to use in this YouTube views to money calculator is RPM. This value's acronym may be a bit misleading. RPM stands for revenue per mille, which means revenue per 1000 impressions (in Latin mille means thousand).

RPM is one of the many measures used in an online business. You can also estimate your online-based earnings with our website ad revenue calculator and CPM calculator (for the cost per a thousand impressions).

YouTube income equation

To calculate how much money you will get based on your video's views, you need to know two things: your revenue per 1000 impressions (RPM) and the number of views the video has received. Once you know these values, use them in the following equation:

Estimated gross earnings = RPM × number of views / 1000

The result you get is the gross YouTube income. It is not yet the actual amount of money you will earn. You need to remember that YouTube takes 45% of the money made on videos on its platform. You get the remaining 55%. To include that, use this equation:

Estimated net earnings = estimated gross earnings × (55 / 100)

If you need help with calculating percents, you can use our percentage calculator.

Calculating your YouTube revenue - example

Let's try to go through the process of calculating YouTube revenue together. To do so, we'll use an example of a fictional YouTuber.

  • Let's say our YouTuber's RPM equals $6.5.
  • Now let's pretend he gets an average of 13,500 views a day.
  • We will use these numbers in the equation for the estimated gross earnings:

Estimated gross earnings = $6.5 × 13,500 / 1000 = $87.75

Our YouTuber would make $87.75 daily if not for YouTube's 45% cut. What we have to do now is figure out the estimated net YouTube revenue by calculating 55% out of his gross YouTube income.

Estimated net earnings = $87.75 × (55 / 100) = $48.26

Now we know that with an RPM of $6.5 and by garnering 13,500 views per day, our YouTuber would earn up to $48.26 a day.

How much do YouTubers make?

Earning money through YouTube videos was possible as early as 2007 when the website first launched its "Partner Program". Back then, however, no one could have predicted just how lucrative a business it would become. In 2014, the site showed it's true money-making potential, when one of the most popular YouTubers in history, Felix Kjellberg (whom you most likely know as PewDiePie), earned over 12 million dollars. This was so much that, in that year, he earned much than some extremely popular celebrities, such as Gwyneth Paltrow or Cameron Diaz.

In December 2018, Forbes released a list of 2018's ten highest paid YouTubers. If you're wondering how to make money on YouTube, check out their channels to see what content is sought after.

Channels with highest YouTube revenue in 2018:

  1. Ryan ToysReview ($22 million): This YouTuber is an absolute sensation. Ryan's channel is managed by his parents, which should not be a surprise - he is only eight years old! First started in 2015, the toy review channel is aimed at other kids Ryan's age and their parents.

  2. Jake Paul ($21.5 million): Jake Paul is the brother of the controversial Logan Paul. YouTube is not his first contact with fame - he first became popular as an actor in the Disney Channel's show Bizaardvark.

  3. Dude Perfect ($20 million): This is a team rather than a single YouTuber. Dude Perfect mostly post ping pong trick shots and other sports-related materials.

  4. DanTDM ($18.5 million): Daniel Middleton was the highest grossing gaming YouTube channel of 2018. Streaming video games is among the most popular topics of YouTube videos.

  5. Jeffree Star ($18 million): Jeffree Star was known even before YouTube, sharing homemade music on then-popular MySpace instead. Nowadays, Star focuses on makeup(estimate how much they would spend with our beauty product calculator) tutorials and promoting custom cosmetics.

  6. Markiplier ($17.5 million): Another popular video game YouTuber known for the entertaining live commentary of his streams.

  7. VanossGaming ($17 million): Yet another video game YouTuber. Instead of live narration, he publishes his commentary as compilations.

  8. Jacksepticeye ($16 million): Sean McLaughlin specializes in video game commentary and is the most popular YouTuber in Ireland.

  9. PewDiePie ($15.5 million): The first ever YouTuber to reach such outstanding financial success, he lost some popularity after being involved in a few controversies, and thus occupies a relatively low place on this list.

  10. Logan Paul ($14.5 million): Despite many controversies surrounding Logan Paul's videos and the resulting penalties from YouTube, he still places among the most successful YouTubers in history.

Maria Kluziak and Wei Bin Loo
Number of views
Gross revenue
Net revenue
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