Website Ad Revenue Calculator

By Mateusz Mucha
Last updated: Nov 03, 2020
Website Ad Revenue helps you evaluate the income from your website traffic or traffic you need to reach a particular income.
Read more…

This calculator helps you estimate how much you will earn given a certain amount of traffic, or how much traffic you need in order to reach your revenue goals. For example, let's say that you know you need your website to generate $5,000 of ad revenue to hire that new programmer. You also know that, on average, you earning $4 per 1,000 page impressions from all of the ads on the site (AdSense provides this figure). Plugging all of this data into our calculator, you know that you need 1.25 million views to reach your goal. If an average user visits 3.2 pages, then you need a little over 390,000 visits. Please keep in mind that we're not distinguishing between particular banners on the page - all advertisements are treated as one. So it's revenue per page impression, not revenue per banner impression.

If you're on the other side of the deal (you buy traffic instead of selling it), you may also be interested in our CPM calculator if you want to compute the basic cost per thousand impressions calculation. Or, perhaps, the online marketing funnel calculator will help you to to simulate the whole journey from impression through CTR, clicks, leads all the way up to sales, so you can gain a better understanding of the efficiency of your website.

Mateusz Mucha
People also viewed…

Discount

Discount calculator uses a product's original price and discount percentage to find the final price and the amount you save.

Operating cash flow ratio

The operating cash flow ratio calculator is a quick tool that will allow you to gauge how well the operating cash flow covers its up-to-12 month-liabilities, also known as current liabilities.

Revenue

With our revenue calculator, you can quickly compute the total revenue for a certain quantity and price, and learn how a useful analysis can improve your total revenue.

Sleep

The sleep calculator can help you determine when you should go to bed to wake up happy and refreshed.
main background