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1. Side hustle participation and demographics

32+ Side Hustle Statistics (February 2026)

Report Highlights

Curious about the state of side hustles?

We’ve curated, vetted, and organized the most relevant side hustle statistics.

Top side hustle statistics

  1. In 2025, 27% of US adults had a side hustle. (Bankrate)
  2. 34% of Gen Z and 31% of Millennials in the US had a side hustle in 2025. (Bankrate)
  3. In 2025, 39% of Brits had a side hustle. (Finder)
  4. US side hustlers earned an average of $885 per month in 2025. (Bankrate)
  5. In 2025, the average monthly income from side hustles in the UK was £914. (Finder)
  6. The global gig economy is valued at $674.13B in 2026. (​​Business Research Insights)

Side hustle participation dropped sharply in 2025, hitting its lowest level since 2017 after several years of decline. However, younger adults, parents with young kids, and people with higher education are still the most likely to run side hustles.

  • In 2025, 27% of US adults had a side hustle, the lowest level since 2017 and down from 36% the year before. (Bankrate)

Age group

2025

2024

2023

Overall

27%

36%

39%

Gen Z (18-28)

34%

48%

53%

Millennials (29-44)

31%

44%

50%

Gen X (45-60)

23%

33%

40%

Baby Boomers (61-79)

22%

23%

24%

  • In 2025, 34% of Gen Z had a side hustle, compared with 31% of Millennials, 23% of Gen X, and 22% of Baby Boomers. (Bankrate)
  • Some 34% of parents with kids under 18 have a side hustle, versus 28% of non-parents and 23% of parents with adult children. (Bankrate)
  • 32% of post-graduate degree holders have a side hustle, compared with 30% of four-year degree holders and 23% of those with a high school diploma or less. (Bankrate)

While discretionary spending is the top use overall, a large share of Americans rely on side hustles for essentials, savings, or debt repayment, especially Black workers and college graduates.

  • Among side hustlers, 41% use the extra income for discretionary spending, 35% for regular living expenses, 28% save some of it, and 20% use it to pay down debt. (Bankrate)

Which, if any, of the following statements do you agree with?

2025 survey results

I use my side hustle to fund discretionary purchases

41%

I use my side hustle income to pay for regular living expenses

35%

I think I’ll always need a side hustle to make ends meet

29%

I save at least some of my side hustle income

28%

I use my side hustle income to pay down debt

20%

I want my side hustle to develop into my main source of income

16%

None of these

8%

  • Black side hustlers rely more on side hustle income for essentials: 42% use it for regular expenses, and 39% say they need it to make ends meet. (Bankrate)
  • In 2025, 26% of four-year degree holders used side hustle income to pay down debt, compared with 20% of side hustlers overall. (Bankrate)

Most side hustles generate modest income, and typical earnings fell in 2025. At the same time, gender gaps remain, with men earning nearly twice as much as women on average.

  • The median side hustle income was $200 per month in 2025, down from $250 in 2024. (Bankrate)

Monthly side hustle income

Overall (2025)

$1-$50

28%

$51-$100

15%

$101-$200

14%

$201-$300

7%

$301-$500

11%

$501-$1,000

11%

$1,001-$2,000

5%

$2,001+

9%

  • Men earn more from side hustles than women, with an average monthly income of $1,195 versus $611 and median earnings of $247 versus $148. (Bankrate)

Most side hustles are part-time commitments, with the majority of people spending 10 hours a week or less and working mainly in the evenings.

  • The most common time spent on side hustles is 5-10 hours per week, reported by 36.2% of Americans. (Self Financial)

Time spent on side hustles per week

% of respondents

Less than 5 hours

19.5%

5-10 hours

36.2%

11-20 hours

29.7%

21-30 hours

8.1%

31-40 hours

3.8%

More than 40 hours

2.8%

  • Evenings are the most common time for side hustles (38%), while weekends are the least popular, with only 14.8% working on them then. (Self Financial)
  • Most side hustlers have worked on their side hustle for 1-2 years (28.2%), while 21.2% have done so for less than six months. (Self Financial)

How long have you been working on your side hustle?

% of respondents

Less than 6 months

21.2%

6 months to 1 year

18.1%

1-2 years

28.2%

2-3 years

12.4%

3-4 years

5.6%

4-5 years

5.4%

More than 5 years

9.1%

  • The top reason people don't have a side hustle is a lack of time (43.7%), followed by a lack of the right skills at 35.5%. (Self Financial)

Most side hustles are digital and service-based, with online sales, freelance work, and content creation leading the way. While extra income is the primary driver, many people also pursue side hustles for creativity, growth, and the flexibility to potentially replace a full-time job.

  • Online sales and professional services lead side hustles, with 15% of side hustlers in online sales and 14% in freelance or consulting services. (Bankrate)

Side hustle industry

Overall (2025)

Online sales

15%

Professional/business services

14%

Food delivery

9%

Crafts

9%

Pet care

7%

Teaching/tutoring

6%

Healthcare

4%

Landscaping/home repair

4%

Childcare

4%

Fitness

3%

Ridesharing

3%

Home rental

2%

Other

43%

  • Side hustles are primarily digital, led by social media creation (35%), e-commerce (27%), gaming and streaming (24%), and graphic design (14%). (Canva)
  • Extra income is the top reason for side hustles (55%), followed by creative expression (36%), turning a passion into a business (32%), and personal growth (28%). (Canva)
  • If their side hustle could support them, 65% would consider quitting their full-time job, while 28% would keep both for balance and variety. (Canva)
  • Top platforms for side hustles include TikTok (41%), YouTube (40%), Instagram (37%), Amazon (21%), Canva (17%), and Twitch (17%). (Canva)
  • 80% of people have used AI to support their side hustles, and 74% call it their “secret growth weapon.” (Canva)

Side hustles are common in the UK, with strong participation among younger adults and much higher earnings in London.

  • About two in five people in the UK (39%) had a side hustle in 2025. (Finder)
  • In 2025, the average monthly income from side hustles in the UK was £914. (Finder)
  • 61% of Gen Z and 55% of Millennials earn money from side hustles, compared with just 17% of Baby Boomers. (Finder)

Generation

Percentage earning from a side hustle

Average monthly earnings (£)

Gen Z

61%

£1,110

Millennials

55%

£1,321

Gen X

35%

£649

Baby Boomers

17%

£313

Silent generation

19%

£175

  • Nearly one in five people in the UK (18%) have used AI for side hustle advice. (Finder)
  • About half of men (49%) earn money from side hustles, compared with 37% of women. (Finder)
  • Londoners lead the UK in side hustles, with three in five (58%) earning extra income and averaging £1,331 per month. (Finder)

Region

Average monthly earnings (£)

Greater London

£1,331

West Midlands

£1,269

North West

£1,230

North East

£1,099

East Midlands

£940

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